How To Increase Your Google AdSense CTR: Tips, Tricks & Guidelines

Who else wants to increase they AdSense CTR numbers? Everyone should be raising their hand. I’m going to tell you some of the secrets I have learned about AdSense throughout the years, and more specifically what you can do to increase your CTR percentage.

If you follow these steps, you should have no problem increasing your CTR by at least two percent, and you could possibly see a 100 to 1,000% or more increase if you follow these steps well.

Put Ad Units On Pages With Lots Of Text

This one is kind of a no brainer, but it makes perfect sense. For the most part, AdSense ads are displayed as text, and you can force AdSense to only display text ads too, which will work to your advantage. The more keywords you have, and the more content on your page, the easier it is for your ads to blend in with your site.

Do Not Tell Your Visitors That These Are Ads

I have never understood why people blatantly point out to their visitors that what they are seeing is an advertisement, either by using “Sponsored Links” or “Adverisements,” since those are the only acceptable methods for labeling your ads. Google already tells the user that these are Google ads!

Place Your Ad Units Above The Fold

You only have a couple of seconds to capture your visitor’s attention, so why would you waste your time by putting ads where they can’t see them?

Use Ad Unit Sizes That Are Proven To Work

Google, and many others, have said that the wider the ad, the better. Use this information to your advantage.

Blend The Color Of Your Ads With The Colors Of Your Site

Another no brainer. You do not want your ads to stand out, you want them to naturally blend in with the rest of your site. Keep the same theme throughout.

Blend Ads With Your Site

This one goes along with the blending of colors, but the emphasis here is that your ads shouldn’t have borders or even look like ads at all. Place it next to your text, making sure the text either wraps around the ad, or flows above and below it in a natural fashion.

Use Your Layout To Your Advantage

If your site has a sidebar, make sure the sidebar is the same width as your ad unit. A Wide Skyscraper (160×600) or Skyscraper (120×600) would be perfect for a navigation sidebar. Another sidebar size would be either the Medium Rectangle (300×250) or Square (250×250). Here’s an example of a good way to layout your ads relative to your content:

Place Your Ads On The Top Left Side Of Your Website

Eyetracking studies show that people read in an F- or E-shaped pattern. This is information you can use to your advantage.

Track Your Ads With AdSense Channels

You should always have a way to know which of your ad units are performing the best. Utilize the built-in channels to label your ads. It is also a great way to experiment. Maybe you don’t want to blend your ads, and instead want them to stand out. Label that ad as so, and run both variations for a week each.

I hope these tips will help you increase your AdSense CTR numbers. Depending on what your CTR rate is now, you can easily expect a 100 to 1,000% increase. Good luck!

Source: divspace.com

15 Effective Tips to Increase Google Adsense CTR

How to make more money with Google Adsense? Get more clicks on ads. We all want to increase Google Adsense CTR i.e. click through ratio, because the higher times the surfer clicks the Adsense ad, higher is the payout to you. So here are 15 effective ways to improve your Adsense CTR.

How to increase Google Adsense CTR?

* Post Adsense ads them on text rich pages and make sure that Adsense had a bunch of keywords to work with. Getting Higher paying keywords is better of course.
* Get rid of public service ads, which pay you nothing for your efforts. Here are some ways to avoid getting PSA’s.
* Avoid titles like the approved ‘Sponsored Links’ and ‘Advertisements’ above the Adsense ads. Why do you want to tell the world they are ads when google already puts ‘Ads by Gooooogle’ with them. These two terms are the only ones allowed by Google TOS. Any other terms will get your account terminated. Remember to avoid these 15 Adsense mistakes.
* Use section targeting - you can target an ad unit to a specific section of your blog, as well as block out irrelevant sections like navigational links. Useful to get more targeted ads.

What is the best Google Adsense Placement for CTR?

* Place Ads above the fold, i.e. you dont have to scroll down to see the ads. Moreover it loads before your entire page does. The more the visibility, the more chances a reader will click the ad.

* Provide some free space around ads so that they stand out and users know where to find them. Dont clutter up the ads inside your content.
* Experiment by changing the location of advertisements. Track them by channels to see which location works. Sometimes unusual locations can can do wonders for your CTR. Google Adsense support provides some good ideas for better blending

* Many experienced Adsense users have reported better CTR with vertical ads rather than the horizontal ones. But that really depends on your site structure.
* Usually it is recommended to place towers on your right, as users tend to use the mouse to scroll the bar on the right side wiht a higher chance to see your ads. Some have reported doubling CTR’s by placing towers to the left rather than the right, as people have got bored of seeing ads on the right, it has something to do with the sidedness of the brain which I do not understand and there is a tendency to read from left to the right.

* Many sites will have small ads in the top right hand corner, as they claim it is the first place where the eye sees.
* An excellent article on Eyetracking - What We Saw When We Looked Through Their Eyes helps to tell you where users actually see first and in what order.
* Forums are tricky becasue they have a different kind of navigation, readership and participation. Here are some ad placements suggested by Google which work best for forums
Google Adsense for Forums

Best Google Adsense Link Colors to get higher CTR?

* Match the colors of your ads with the colour scheme of your site. Blending with your sites color profile helps to identify them not as ads, but as links similar to those of your site. The more the AdSense looks like part of your site, the higher CTR you will get. You can also match the Adsense fonts with your website font design for great results.
* Blend ads with your page - remove the borders by having a similar color as your background helps to show ads as being part of your site. Do not blend text or the ‘Ads by Gooooogle’ with your background color as it is against Google TOS (Google does not like hidden text!). However, such blending may not work for you always due to banner blindness. Neither do they see the ads, not do they click on them. So sometimes a bold contrasting ad may work better depending on your website design.
* Experiment by changing the colors, background of advertisements. You have to find out what works best for your site, not others. You can also rotate Adsense colors to reduce ad blindness.

I hope these tips help to get your Adsense CTR up by at least 100% if not more. Good luck and make more money!

Source: www.quickonlinetips.com